Luisa Morenilla
luisamorenilla[at]yahoo[dot]com
Experience:
Patch.com San Francisco Bay Area
A series of hyperlocal news websites owned by AOL
Freelance journalist January 2010- March 2010
-Report and produce stories in print and multimedia formats, and shoot photographs on deadline for Bay Area Patch.com news web sites
Knight Digital Media Center Berkeley, CA
Program dedicated to training mid-career journalists in multimedia storytelling, funded by the John S. and James L. Knight Foundation
Training Assistant May 2009- July 2009
-Assisted mid-career journalists with all aspects of multimedia production, including equipment operation and techniques, and photo, video, audio editing and web design
University of California, Berkeley, Graduate School of Journalism
Graduate Student Assistant September 2008- May 2009
-Assisted journalism students with technical aspects of multimedia production including equipment operation, and photo, video and audio editing
The Stockton Record Stockton, CA
Daily newspaper serving Stockton, California and neighboring communities
Multimedia Intern May 2008- July 2008
-Shot and edited video for newspaper website, Recordnet.com, on deadline
-Reported and wrote news stories on deadline
-Shot and edited photographs on deadline
Longview News-Journal Longview, TX
Daily newspaper with a 35,000 circulation, serving Longview, Texas and neighboring communities
Staff Photographer December 2005- March 2007
-Shot and edited photographs for all sections of newspaper on deadline
-Shot and edited video for newspaper website on deadline
-Worked closely with desk editors and reporters to best illustrate stories
-Generated ideas for photos and videos
WAFF 48 News Huntsville, AL
North Alabama’s NBC affiliate news station
Production Staff August 2005- December 2005
-Operated studio cameras during live broadcasts of the 5 pm, 6 pm, and 10 pm newscasts
-Operated chyron during live broadcasts of the 5 pm, 6 pm, and 10 pm newscasts
-Trained as videographer
In the Life Media Inc. New York, NY
A three-time Emmy nominated, national newsmagazine covering gay and lesbian issues, airing on PBS and American Public Television
Television Production Intern March 2005- June 2005
-Assisted producers by researching and compiling pre-production research sheets
-Production assisted on celebrity host shoots
-Utilized New York Public Library to attain b-roll materials for broadcast
The Crimson White, The University of Alabama Tuscaloosa, AL
Award winning daily student-produced newspaper of the University of Alabama
Photo Director May 2003- May 2004
-Shot photographs for all sections of newspaper
-Generated photo ideas and worked with desk editors to best illustrate each story
-Assigned and edited photographs for publication
-Supervised staff of up to 8 photographers
Assistant Photo Director May 2002- May 2003
Staff Photographer/Staff Writer October 2001- May 2002
Education:
University of California, Berkeley
Graduate School of Journalism
Master of Journalism May 2009
The University of Alabama, Tuscaloosa, AL
Bachelor of Arts May 2004
Major: Journalism Minor: Art
Oglethorpe University, Atlanta, GA
August 1999- May 2001
Major: Communications
Activities/
Awards:
2009: 3rd place photo illustration, Mark of Excellence Award, Society of Professional Journalists
2008: Graduate Fellowship, UC Berkeley’s Graduate School of Journalism
2004: James E. Jacobson Award for Photography, Office of Student Media
2004: 1st place spot news photo, Mark of Excellence Award, Society of Professional Journalists
2003: James E. Jacobson Award for Photography, Office of Student Media
2003: Outstanding Service and Dedication Award, Office of Student Media
2002-present: NPPA member
Computer
Skills:
basic Flash, basic HTML and CSS, WordPress, Final Cut Pro, Soundtrack Pro, Soundslides, Photoshop, iMovie
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